Murray Lender publicized the sale in characteristic form, by holding "the marriage of the century", with Murray and Marvin escorting a 6-foot-tall (1.8m) Lenders Bagel, "Len", down the aisle to meet his new bride, "Phyl", a Kraft Philadelphia brand cream cheese. 2023 New York Public Radio. All Rights Reserved. Murray Lender committed himself to bettering the New Haven area, working on projects to improve quality of life for local residents. Though evidently customers could not taste the difference, everyone wanted fresh bagels. The Lenders managed to keep their innovation quiet for almost two years. A Lender's Bagel makes for the perfect tasty breakfast, fun lunch, or easy afternoon snack. More info. Lenders was selling more than a breakfast food; they were selling themselves. - 11oz Ceramic Colored Handle and Inside Coffee Mug Cup, Black, Knick Knack Gifts got lender? She has an Ed Hardy tattoo, but she can explain. [2] Aside from sales to individuals, Lender sold his bagels to other bakeries, as well as to delicatessens and restaurants. [10] In recognition of his contributions to the industry as a whole, he was elected chairman of the National Frozen Food Association, nominated to the Halls of Fame of the International Deli-Bakery Association, and the Frozen Food Association. Apr 21st 2012. 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It was already the frozen bagel category leader when we came along, but we see an opportunity for substantial growth on that base and beyond.". It is now discontinued. Lenders Bagels history dates back to 1927, when Harry Lender started the New York Bagel Bakery in the family garage in New Haven, Conn. As the business grew into the late 1950s, Harrys sons, Murray and Marvin, began to freeze the bakerys bagels to keep up with consumer demand, defrosting them for higher-volume weekend sales. Sign up for our newsletter to keep reading. They were again featured in February 2022. Only Lender's, with Murray Lender as chief executive, saw the future. So although it was an extended family, the Tax Court . Learn which grocery store versions of this breakfast staple can make or break your diet. Western Bagels, however, still makes egg bagels. As the largest sales of bagels came on Sunday morning, Saturday night was the busiest time at the bakery. The frozen bagel has been stigmatizedrecently I was at a press conference, and when I dared voice my opinion that Absolute bagels from the Upper West Side weren't THAT good, I was met quickly with: "Yeah, I bet you like Lender's bagels." EBT eligible. Estab. [2] The Lenders began flash-freezing the bagels and produced softer and sweeter bagels than was traditional. But 100 years ago, there were no such quibbles. day, 2022 Galvanized Media. They were dense, the kind of bagels everyone in the universe prefers except me. Preparation and Storage Instructions: Lender's Bagel Shop Bagels are delicious right out of the bag. So if your bagel is a day or two stale, but still mold-free, rehydrating is easy you just need to add water. Often, advertisements would include the personal touch of being signed by Murray, the face of Lenders Bagels, who was said to never go into a meeting without a bag of bagels under his arm. Lenders Bagels was sold to Kraft Foods in 1985, allowing Marvin and Murray Lender to spend more time on community development and non-profit work. we rock the spectrum coupon. It reached a lot of people., A post shared by Waypoint (@waypoint_winningasone). She is currently an editor and reporter on the NYC Accountability desk in the Gothamist + WNYC newsroom. As did buying ad space during "The Tonight Show With Johnny . It's no secret that the bagel has cemented itself in American culture as a go-to breakfast option. Registered in England and Wales. This technique proved to be the catalyst for much of the future success for the company and the product. Later, in an effort to reach an ever expanding audience, Lenders introduced flavors like onion, egg and raisin-honey. Murray also had three McDonald's Corp. plans to keep dozens of items off U.S. menus for the foreseeable future, after sparer operations implemented during the coronavirus pandemic . a) Frozen Lender's Bagels. Bimbo Bakeries reported that the factory is hiring production and shipping associates, mechanics, electricians and production supervisors. So what does Sabres GM Kevyn Adams do this week? Lender Management, LLC was managed and owned by the grandson of the founder of Lender Bagels. CHICAGO - NOVEMBER 09: Sara Lee and Bimbo bread products are displayed together on November 9, 2010 [+] in Chicago, Illinois. [2] In 2007, the site of the first Lender's bagel bakery was dedicated as a playground; it was named after one of Harry Lender's sons: Murray Lender Playground. Target / Grocery / Bakery & Bread / Lender's : Bagels & Muffins (1) How are you shopping today? Low fat. Terms of the transaction were not disclosed. Toll-free phone: 1-800-984-0989 *. To help keep your diet on track, we slogged through numerous bread aisles to help decide which exactly the unhealthiest bagels are, and which aren't as bad. His sons Sam and Murray, who had been running the bakery with him, continued. In 1935, Lender bought a two-family house with a 1,200-square-foot garage, the former home of the Regna Italian Bread Bakery, on nearby Baldwin Street in the Hill. personalised gifts for men birthday. "We also want to sincerely thank our community in Mattoon for their support and affection for Lenders," Bimbo Bakeries reported. Manufacturer : Pinnacle Foods Frozen. Staff at the Lender's Bagels factory in Mattoon place bags of bagels into boxes on Wednesday, July 10, 2019, for distribution throughout the country. Jen Carlson has been an editor with Gothamist since 2004. It was a company that brought a traditionally ethnic food product to American households everywhere, utilizing the advancement of freezing technology. Established in 1927 in New Haven, Connecticut by the Lender family, it became a North American leader in the marketing, distribution and sales of bagels. The added 10 grams of sugar serve a pragmatic function, as they mask the bitterness of the cranberries, providing an illusion of health. EatThis.com is part of the AllRecipes Food Group. Conagra also divested its direct-store-delivery (DSD) snacks business, including Snyder of Berlin, Erins and Tims Cascade Snacks, to Utz Quality Foods this past September to better focus on its core business. Lender's introduced frozen bagels and sold the first packaged bagels in supermarkets, eventually becoming the world's biggest bagel producer. This is a BETA experience. Keep reading with unlimited digital access. Although it is still high in calories and sodium, the lack of added toppings keeps the added sugar to a minimum so you can add on other spreads like peanut butter. But some things havent changed: From his home in Florida, Marvin Lender, now 80, still enjoys a bagel for breakfast plain, toasted, with a schmear of cream cheese. There are 220 calories in 1 bagel (81 g) of Lender's Plain Bagels. We use cookies to provide you with a better experience. Murray Lender, bagel-promoter, died on March 21st, aged 81", "Murray Lender, the man who brought bagels to the masses", "The View from Putnem; Bagels Give Town an Economic Boost", "Bagel town feels bite of downturn. While they are not "America's Favorite Bagel," as stated on their packaging, they are probably America's favorite frozen bagel. "This was a difficult but necessary decision as we continue to upgrade the effectiveness and efficiency of our operations.". On the other hand, only 4 people were willing to try them. All are considerably smaller than what you'll usually see in your local bagel spot. [2], By the mid-1950s, the logistics of producing as many as 6,000 bagels for sale on Sunday morning, in contrast to relatively low activity the rest of the week, began to demand a solution. The company's core businesses are snack foods and confectionery. Wow! The company reported that this plant has several open positions and it encourages area residents of all skill levels to explore job opportunities there. Within six months, the West Seneca operation expanded its production lines and boosted its 224-person work force to 232, later rising toward the 250 mark. } ); Contact us online with any consumer inquiries about our products. A Brief History Of Lender's Frozen Bagels (And Their NYC Branding Lie), We rely on your support to make local news available to all, Soup Joumou: A recipe for hope and pride in the Haitian community, How a grandmothers pie recipe helped a NYC writer finish his memoir, Filipino food gains visibility in NYC, but restaurateurs point to a complicated reality, Eating down the road: Iconic Caribbean foods line Brooklyn streets as JOuvert returns, A long-awaited Astoria food hall is finally open. Lender's Bagels, now owned by the Pinnacle Foods Group, had revenue of $40.9 million last year from the sale of 23.4 million six-bagel packages, according to SymphonyIRI Group, a. Sign up for our Nosher recipe newsletter! Wrigley Jr. Company: Now owned by Farley's & Sathers: Uneeda Biscuits: Crackers: When he died in 1960, Harry's sons purchased a plant in West Haven, and their bagel business grew even bigger. If the bagels have been sliced before freezing and you are not short on time, avoid the microwave. A hot air balloon in the image of Bimbo Bakeries USA's mascot, a bear named Osito Bimbo, pays a visit on June 12 to the company's Lender's Bagels factory in Mattoon. [21], In May 2012, Consumer Reports magazine rated Lender's Original as one of the best bagels sold by American fast-food chains and grocery stores,[24] an assessment criticized by many commentators especially in New York who argued that only fresh bagels are real bagels.[25]. This advertisement commemorates Lender's Bagels being founded in 1927 by Polish immigrant Harry Lender and features a representation of him as a young man selling his bagels . MEXICO CITY Bimbo Bakeries USA, Inc., a business unit of Grupo Bimbo S.A.B. Within two years, the Lenders perfected the workflow so that they only had to bake four or five nights a week. (Jen Carlson/Gothamist). If desired, use toaster or toaster oven to brown the bagels. I've seen them refrigerated. Lender's egg bagel keeps the sugar to the bare minimum in this bagel. [7], In 1974, Lenders had bought their major competitor, Abel's Bagels in Buffalo, New York. Lender's, which was founded in 1927 in New Haven, Connecticut, opened its Mattoon factory in 1986 in the repurposed Kraft Foods factory at 3801 Dewitt. You have permission to edit this article. More Buying Choices $16.99 (4 new offers) Conagra has launched various on-trend, innovative snacking products since October 2019, according to Marberger. 8 Get the best food tips and diet The antics paid off, and Lender's sold to Kraft in 1984it was a marketing marriage made in heaven, as Kraft also owned Philadelphia cream cheese. Family offices have new guidance for the qualification of the office as a trade or business, entitled to deduction in full for all of its expenses. Nov 25, 1996 NORTHFIELD, Ill. -- Kraft Foods here said last week it is selling its Lender's Bagels business to Battle Creek, Mich.-based Kellogg Co. for $455 million. Terms of the transaction. By continuing to browse the site you are agreeing to our use of cookies in accordance with our. A post shared by 80smagazines (@80smagazines). With their family reunited, the Lenders moved from the bustling commercial corridor of Oak Street to a home bakery on Baldwin Street. People of all ethnicities, even from out of town, began to stop by the bakery on Saturday nights to purchase fresh bagels. single xhr.open('POST', 'https://www.google-analytics.com/collect', true); The cheese and pepperoni flavor features little bits of spicy pepperoni, and yet another flavor adds sausage to the mix, approximating a meat lover's pie. Urgent inquiries should contact our Consumer Hotline Number at 1-800-984-0989. After Lender succumbed to pancreatic cancer in 1958, his sons, Hyman, Sam, Murray and Marvin, took over the business, renaming it H. Lenders and Sons; but after a short time, Hyman left the business and eventually Murray, who acted as CEO, and Marvin, the companys president, bought out Sam, establishing the partnership that would endure for the remainder of the the companys history until its sale to Kraft Foods in 1985. Conagra CFO David Marberger expects the transaction to close during the third quarter of fiscal year 2020, and it will help the company reduce approximately $50 million of net sales and $0.01 of adjusted EPS. Thomas' Plain Bagel Thins, 8 Pre-Sliced Bagels, 13 Oz. Murray became the public image of Lenders Bagels, his antics synonymous with the brand.". The family patriarch, Harry Lender, founded "Lender's Bagels," which was the font of the family's wealth, and some of the Lender family members involved in the case were his grandchildren and great-grandchildren. The community organized its first Bagelfest that year to help welcome the plant. The final day of 2019 Bagelfest included a foot race, the free bagel breakfast and parade on Saturday in Mattoon. You can cancel at any time. Lender's Egg Bagel Per 1 bagel: 210 calories, 1.5 g fat (0 g saturated fat, 0 g trans fat), 350 mg sodium, 40 g carbs (1 g fiber, 3 g sugar), 8 g protein Lender's egg bagel keeps the sugar to the bare minimum in this bagel. The regionally baked L'oven Fresh Keto Bagels are typically priced at $2.39 although prices may vary by location. This can be done if you haven't sliced them in half before freezing them. The company is expected to continue to capitalize on these categories growth momentum by launching new products and packaging in 2020. Home | Lender's Bagels Bagel Builds Our Story Where to Buy Bagelicious since 1927 Meet the Family Crunchy on the outside. Marvin Lender championed major initiatives to transport . - 11oz Ceramic White Coffee Mug, White, Knick Knack Gifts #lender - 11oz Colored Handle and Rim Coffee Mug, Black, Knick Knack Gifts got lender? In 1963 the Lenders leased the very first Thompson Bagel Machine, invented by Daniel T. Thompson. Transfer the bagels on microwave safe tray, and heat them on high for 30 seconds. McDonald's has delivered sad news for breakfast bagel and wrap lovers, announcing that the popular food items have been removed from its menu permanently. "We work hard every day to continue our business despite staffing challenges," Bimbo Bakeries reported. "Our decision to close this plant in no way reflects on the quality and dedication of our West Seneca work force," said James T. Smith, chairman and CEO of Aurora Foods in a prepared news release. The New York Bagel Bakery started to market the frozen bagels, including delivery outside New Haven, for instance to resorts in the Catskills that were popular among Jews. modern German Lnder). Bimbo Bakeries reported that the factory will continue to supply Bagelfest's free bagel breakfast, set for 8-10 a.m. Saturday, July 17, at the Demars Center in Peterson Park, and help decorate floats for the parade, set for 10:30 a.m. that day from downtown to Peterson Park. navigator.sendBeacon('https://www.google-analytics.com/collect', payload); - 11oz Magic Color Changing Mug, Matte Black, Knick Knack Gifts #lender - 14oz Stainless Steel Hashtag Travel Coffee Mug, Silver, Knick Knack Gifts #lender - 11oz Ceramic White Coffee Mug, White, Knick Knack Gifts #lender - 11oz Ceramic Colored Handle and Inside Coffee Mug Cup, Black, Knick Knack Gifts got lender? Get this junk out of here was the typical reaction. Murray ultimately assuaged the bakeries concernsafter all, they had been selling frozen bagels for nearly two years without complaint. } else { In those days, you . A company spokesperson did not comment on Conagras long-term growth plans in the bakery market but noted it regularly evaluates its portfolio of brands and makes changes based on strategic priorities. Stays fresh longer than bread aisle bagels. 1 made it very clear that, for all intents and purposes, the relationships between Lender Management and its "clients" were effectively at arm's length and that Lender Management could have been terminated as an investment advisor at any time by the investment partnerships. Let's do that math. Get the best food tips and diet advice Shortly after purchasing Lender's Bagels, an Aurora Foods executive declared: "Lender's stands to become the powerhouse of Aurora Foods. The bagels are really good. Thomas' Plain Bagel Thins, 8 Pre-Sliced Bagels, 13 Oz. They sent out their preservative-free. The frozen bagel is sacrilege in New York City, a city where fresh, delicious bagels can be found just around the corner, any corner. Cross-couponing, the practice of including a coupon for bagels in complementary products like Philadelphia Cream Cheese and Fleishmans Margarine and vice versa, opened new doors for Lenders. The brothers sold the company in 1984 to Kraft Foods. It was outside the purview of Local 338, so when, only months before Bagel Boys opened its doors, Lender's leased a . 1 1 result Lender's Plain Bagel Shop Bagels - 17.1oz/6ct Lender's 323 820 talking about this. if( navigator.sendBeacon ) { Multiple flavors have evolved for the U.S. market over the years, ranging from whole-wheat and multigrain varieties to bagels with fun flavors like cinnamon sugar and everything. They sent out their preservative-free product in plastic bags to around 30 states, according to the NY Times obituary for Harry's son, Murray. Aurora Foods said it expects the closing to boost the corporation's profits by $8 million a year. Today it was announced that Groupo Bimbo would purchase Sara Lee's North American Fresh Bakery business for $959 million. [20], As of 2013, the Lender's Bagels brand is in production with a wide variety of bagels, including a Healthy Grain bagel brand containing more dietary fiber and protein than the companys other bagels. Marvin and Helaine Lender at the Baking Hall of Fame event Ever since Harry Lender's began baking his own bagels in 1927, Lender's has made bagels the authentic way; boiled then hearth-baked. "Toast it? Let's give them thatshould you find yourself with only the option for a frozen bagel, Lender's is the way to go. Get up-to-the-minute news sent straight to your device. NORTHFIELD, Ill. -- Kraft Foods here said last week it is selling its Lender's Bagels business to Battle Creek, Mich.-based Kellogg Co. for $455 million.bagels. NUTRITION FACTS & MORE M-F 8am-8pm EST. WHEN Murray Lender talked about bagels, as he did all the time, he could wax philosophical. Notably, Conagras recent growth has been driven by meat snacks and sweet treats, which posted 7.8% and 7.3% year-over-year revenue growth in Q2, respectively. Donate today, Gothamist is funded by sponsors and member donations, Lender's bagels at Gothamist HQ. Dave's Killer Bread Epic Everything Organic Bagels, 16.75 oz, 5 Count. For example, each 57-gram Lender's Original 100% Whole Wheat Bagel has 27 carbs, 270 mg of sodium, and 4 grams of sugar. Trolli U.S. You may have guessed that a bagel with French toast in the name adds unnecessary sugar, and you would be right! Harry Lender knew the importance of branding, even if at the time he was hand-rolling just a few dozen a day, running an operation that only reached a few local grocers. Bimbo Bakeries reported thatit operated with the mission of "Feeding America while staying safe" throughout the pandemic. Kroger and Albertsons merger: What lies ahead. Quickly, Harry refined the system so the bakery had a steady, six-night work week: instead of the grueling pre-Sunday rush, Saturday night was now the easiest time of the weekthe Lenders just defrosted the bagels and delivered them fresh in the morning. The divestiture, which was initially announced during Conagras Q2 2020 earnings call, includes the Lenders brand and related intellectual production facility in Mattoon, Illinois, and inventory. You have permission to edit this article. Ikit-Klaw 12 yr. ago. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. "We have plenty of facility space at the Mattoon plant," Mark Coller said. Harry purchased it for $600, and the rest of his family joined him, coming to the U.S. via Pier 42 in NYC. - 11oz Colored Handle and Rim Coffee Mug, Black, Knick Knack Gifts got lender? The first Thompson machine, with three unskilled workers, was able to do the work of eight skilled workers.[6], In 1965 the bakery, now renamed "Lender's Bagel Bakery", moved to a 12,000-square-foot (1,100m2) plant on the Boston Post Road in West Haven, in order to have ample reserve capacity for expansion. - 12oz Camping Mug Stainless Steel, Black, Molandra Products got lender? {{start_at_rate}} {{format_dollars}} {{start_price}} {{format_cents}} {{term}}, {{promotional_format_dollars}}{{promotional_price}}{{promotional_format_cents}} {{term}}, ROB STROUD, JOURNAL GAZETTE & TIMES-COURIER, Tom Sizemore's family deciding end of life matters, rep says. While the whole wheat option packs in 6 grams of filling fiber, it still has similar health benefits compared to the plain bagel. bagel company CEO Murray Lender, who helped turn his father's small Connecticut bakery into a national company credited for introducing bagels to many Americans, died March 21 at a hospital. We learned a lot from our father about values, says Marvin. In the United States, bagels arrived with the Eastern European immigrants of the late 19th-century, but didn't emerge from their mostly Jewish niche markets into the mainstream until the 1970s. [2], Lender developed further refinements, such as pre-slicing the bagels and packing them in polyethylene bags to keep them fresh after thawing. Lender's Bagels is a brand of bagels that pioneered the pre-packaged bagel industry in the United States. [7], Murray Lender's marketing promotions put bagels into the public consciousness. You may opt-out by. Established in 1927 in New Haven, Connecticut by the Lender family, it became a North American leader in the marketing, distribution and sales of bagels. [2], In 1960, Harry Lender died. The new system eased life for the Lenders but it was, in the words of one observer, a perilous experiment. It was also, at first, a family secret. Four years later, Aurora sold Lenders to Pinnacle Foods. karma gift box lush. advice every day. Part of the reason bagels go stale is because they're dehydrated. Lender's is among many factories, as well as employers in other industries, that have stepped up hiring efforts in recent months as a staffing shortage has been reported in the area. Business increased so quickly that the bakery was working at full capacity within a year. Analysts criticized Kellogg's investment in a frozen product at a time when the popularity of fresh bagels was rising. If you have any concerns about the accuracy or timeliness of our content, please reach out to our editors by e-mailing [emailprotected]. Perfectly crisp and golden on the outside with a soft, chewy center. Lender worked at a bakery in Passaic, New Jersey to earn enough money to bring his wife, Rose, and their children over from Poland. Lender's Bagels is a brand of bagels that pioneered the pre-packaged bagel industry in the United States. Nov 12, 20087:00 AM. The Gold Medal Bakery (formerly the Lender's Bagels Bakery) at Route 1 and Tuthill Street in West Haven will be sold at public auction. Conagra will also introduce keto-friendly cakes and co-branded Oreo cake cups later this year, Marberger added. "Our associates and their families also participate in the parade with a float, a racing car and a Lenders Bagels 1920s bagel truck, greeting the parade watchers with different souvenirs and candy," Bimbo Bakeries reported. NORTHFIELD, Ill. -- Kraft Foods here said last week it is selling its Lender's Bagels business to Battle Creek, Mich.-based Kellogg Co. for $455 million. var xhr = new XMLHttpRequest(); Severance pay will go to employees of the plant at 75 Empire Drive, which has been turning out 350 million bagels a year. A bagel with blueberries sounds wholesome, but as a rule of thumb, fruits tend to add extra sugar into any item they appear in. When youngest son Marvin graduated from college, he became a partner as well, and shortly thereafter Sam retired. Opinions expressed by Forbes Contributors are their own. But never before had the wholesale operation sold frozen bagels to the public nor had anyone else. We're making great progress on our work to reframe Duncan Hines as a sweet treat to unlock significant growing demand spaces, he said earlier, with strategies including refreshed packaging, novel flavors and new shelf-stable and frozen snacking platforms. Many of these store-bought bagels also contain high added sugar content, which will burn through your system quickly and leave you hungry well before lunchtime. Gothamist is a website about New York City news, arts, events and food, brought to you by New York Public Radio.